Free UK delivery on orders above £20


Free UK delivery on orders above £20

Up your pout game

Naturally fuller, healthy lips

Let's be frank - bigger isn't always better, however when it comes to your lips, some of you favour a perfectly plumped pout.

So if you are one of us, preferring to keep those lips naturally fuller without the pinching, prodding and injections, check out these non - permanent hacks that will level-up your lip game in seconds.

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Get scrubbing

Using a lip scrub is a safe, natural way to plump your lips. Exfoliating your lips also removes dead skin cells and makes your lips smoother (ahem: extra kissable - just in time for the mistletoe season)

But how do you exfoliate your lips properly?
Here is a simple, natural DIY honey-sugar lip scrub recipe for you to try at home:

  • Mix one teaspoon of honey with two teaspoons of sugar

  • Massage the mixture into your lips and leave for 10 minutes or so (you can use your fingertips or a toothbrush dependent on how gentle or intense you want to be)

  • Remove with the help of lukewarm water and a face washcloth

Sugar is an effective natural exfoliant. When mixed with honey, it becomes a non-toxic, budget-friendly moisturising lip scrub.

Keep hydrated

Think of your lips like a juicy grape: when they’re dehydrated, they turn into a raisin.
Drink your 8 glasses of water a day to keep hydrated on the inside and use our Qtica Intense Repair moisturising lip balm to keep soft on the outside.

Get out the lip liner
Overlining your lips is an easy lip plumping hack. In fact, it’s Kylie Jenner certified. Trace slightly outside your natural lip line, filling in the small dip at the top of your upper lip. Add a touch of dark to your cupid's bow and just under the middle of your lower lip. Blend lightly for a natural shadow effect and notice how a small detail can make a big difference to your look while still looking natural.

Make a statement
Fill in your lips with your favourite Zoya lipstick - ideally matching the colour of your lipliner - and kiss a clean tissue to wipe off any excess product without ruining your makeup. This part is especially important, if you want to avoid lipstick marks on your teeth. Take a highlighter or shimmer eye shadow and dab the centre of your lips. Adding this touch of shimmer will give volume and attention to your pout, granting you a glamorously luscious look that's just irresistible to the eyes.

The science behind beautiful lips

Zoya perfects the classic lipstick cream formula allowing lips to stay plump, hydrated and maintain a healthy moisture for hours without the mess. The highly pigmented medium wear colours are specially designed to last 4 to 6 hours without cracking or drying. All this in a light weight, smudge-free, unflavoured formula that you're going to love.

Sarah T. ( "I am obsessed with Zoya's nail polishes and when I found out they had a lipstick line I had to try one. I absolutely fell in love with Zoya Izzy. It went beyond my expectations for any lipstick! It has a nice texture- creamy but not too slippery, vibrant colour, a buttery smooth finish that doesn't smudge and it smells similar to MAC's lipstick. The packaging was so elegant too. I'm definitely going to try more shades from Zoya."

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